Mbali Mapholi
Registered Dietitian • Nutrition Strategist • Author • Media Expert
Nutrition for the way we
actually live.
Evidence-based nutrition translated into practical, culturally relevant solutions for real people, real food and real South African life.
Founder & Lead, MiNutrition ZA
Making nutrition work where people actually live.
Affordable. Accessible. Seasonal. Local & Enjoyable nutrition.
Mbali Mapholi (affectionately known as urbandietitian) is a registered dietitian and the founder of MiNutrition ZA — a South African wellness company working across clinical nutrition, advisory, education and media. With over 15 years of clinical experience and more than 500 media appearances, Mbali's approach is rooted in South African food culture and the belief that good nutrition should never feel out of reach, no matter your budget, background or health condition.
Formula 1 fan. Sneaker collector. Love hiking. Love a good suit.
Brand Collaborations
Credible health communication, expert strategy and high-performance campaigns for brands that take nutrition seriously.
Joekels Tea Packers
Laager Rooibos • Tetley • Tea4Kidz
Nutrition & health education partner since 2021. A multi-brand, multi-year collaboration spanning heart health, women's health, maternal nutrition, consumer education and digital campaigns.
View case studyNeurobion • P&G / Ogilvy
148K engagements
Expert-led nerve-health education content combining registered dietitian expertise with high-performing digital consumer communication.
View case study
Kellogg's
Kellanova
Laager
Tetley
Neurobion
SunbakeAlso worked with: Ogilvy • Motsepe Advertising • Olivia Jones Communications • Alfa Destiny Communications
MiNutrition ZAA South African wellness company
A wellness company founded by registered dietitian Mbali Mapholi.
Nutrition Division: Mbali Mapholi
Clinical Nutrition
Evidence-based dietetic care for individuals and families, delivered with cultural competence and clinical rigour.
Nutrition Advisory
Strategic nutrition expertise for food, health, wellness, healthcare and consumer-facing organisations.
Nutrition Education
Practical nutrition programmes, resources and tools designed for real South African life.
Media & Intellectual Property
Original nutrition concepts, publishing, educational formats and media properties developed by MiNutrition ZA.
Work With Us
Three ways to work with Mbali Mapholi and MiNutrition ZA.
Nutrition Advisory & Consulting
Strategic nutrition expertise for brands, companies and organisations across nutrition communication, consumer education, campaigns, evidence review and culturally relevant health messaging. From long-term expert partnerships to brand and campaign advisory.
Mbali Mapholi — Media & Speaking
Expert television and radio commentary, interviews, keynote speaking, panels, workshops and selected collaborations. Over 500 media appearances across South African broadcast, print and digital platforms.
Clinical Nutrition
Evidence-based personalised nutrition support through MiNutrition ZA. Heart health, diabetes, metabolic conditions, gut issues, PCOS and autoimmune conditions. No restrictive dieting — just realistic, culturally relevant nutrition.
Clinical Nutrition
Evidence-based personalised nutrition support for heart health, diabetes, metabolic conditions, gut issues, PCOS and autoimmune conditions. Medical aid claimable. No restrictive dieting — just realistic, culturally relevant nutrition tailored to you.
Original Nutrition Properties
If I Was Your Dietitian, Inkonjane, the Urban Dinners meal planner, the SA Food Guide App for Kids and free nutrition downloads.
If I Was Your Dietitian
Practical nutrition for real life.
An 84-page evidence-based ebook by Mbali Mapholi. Packed with meal ideas and strategies from a dietitian who understands South African food culture, budgets and lifestyles.
A Trusted Voice in South African Nutrition
500+ Media Interviews in 10 Years
Mbali Mapholi regularly contributes evidence-based nutrition analysis and practical commentary across South African television, radio, print and digital media.
View All MediaTelevision
SABC, Newzroom, Expresso
Radio
Metro FM, Kaya 959, SAfm
Digital & Print
News24, IOL, The Star
Frequently Asked Questions
Everything you need to know about working with Mbali Mapholi and MiNutrition ZA.
View All FAQsGet in Touch
Founder & Lead, MiNutrition ZA. Select the route that fits your enquiry.
1-on-1 Consultation
Book a personalised nutrition consultation (R1300)
Book on Calendly
Advisory & Wellness
Corporate wellness, brand advisory and consulting
Speaking Engagements
Keynotes, panels, webinars and workshops
Google Form
Media Enquiries
TV, radio, podcast and digital media
Partnerships
Rate card, collaborations and partnerships